We have been making kitchens for forty years. The next forty customers get anniversary benefits.
To mark forty years we are inviting up to 40 households into our 40 for 40 Anniversary Program, with benefits from $8,000 to $18,000 towards appliances, benchtops or cabinetry upgrades.*
A designer measures your home. No cost, no obligation.
Marble and herringboneClassic shaker in creamMatte black and stoneOak and brassTimber, stone and warm light
Family owned since 1985
Made in our own Bayswater factory
Three Melbourne showrooms
Best of Houzz Service, 2020 to 2024
Every trade managed by us
Custom built to your space
Lifetime hardware guarantee
Family owned since 1985
Made in our own Bayswater factory
Three Melbourne showrooms
Best of Houzz Service, 2020 to 2024
Every trade managed by us
Custom built to your space
Lifetime hardware guarantee
Forty years of doing it the same way
Our story
A family business that never stopped making things itself
Direct Kitchens started in 1985 building custom cabinetry for boutique builders across Melbourne. Working in existing homes taught us where renovations come unstuck, and it is rarely the cabinetry. It is the disruption, the waiting, and the number of people you end up chasing.
So we built the business around that problem. We make our own cabinetry instead of ordering it in. One designer stays with you the whole way. We coordinate every trade ourselves. And we tell you the production timeline before you order, not after.
Nothing is square in an old Melbourne home. That is the difference between cabinets that line up and cabinets padded out with filler.
1985Established
ThreeShowrooms
6 to 8Weeks build
LifetimeHardware
Announcing
40 for 40
The first 40 households have access to exclusive anniversary benefits and upgrades. Not a clearance sale: the same custom design and the same cabinetry we have built for forty years, with a benefit value on top.
Your benefit is confirmed on your itemised quote. Places are limited to 40 confirmed households.
Use your benefit value on your choice of
Appliances
Selected E&S appliance package.
Benchtops and splashbacks
Selected porcelain and stone package.
Cabinetry upgrades
Selected cabinetry, finishes and hardware.
What makes us different
Four things that change how the job runs
Most kitchen companies sell you cabinetry and leave the rest to you. These are the differences you feel once the work starts.
01Made to measure
We make it ourselves
Designed and built in our own Bayswater factory. Nothing is ordered in from a third party and reinterpreted along the way. You can visit and watch your kitchen being made.
02Fitted around what you own
Custom means custom
Every kitchen is designed for the space it is going into, not adapted from standard sizes. In older Melbourne homes that is the difference between cabinets that line up and cabinets padded out with filler.
03Walked through, drawer by drawer
One designer, start to finish
The designer who sits in your kitchen on day one is the same person you deal with through selections, ordering and installation. You are never handed off to someone new.
04The finished result
We run the trades
Rip-out, plumbing, electrical, plastering, carpentry, tiling, splashbacks and waste removal. We coordinate all of it, because sequencing six trades around a household that still needs to eat is the part that goes wrong.
The process
What happens, and when
No surprises. Every project follows the same five steps.
01
Showroom visit
See full-scale displays, handle the finishes and open the drawers. Our consultants walk you through materials and storage.
02
In-home consultation
A designer visits, measures properly and works through layout and ideas with you. No obligation attached.
Free
03
Design and pricing
Your kitchen is drawn up and priced line by line, so you see exactly what each part costs.
Itemised
04
Check measure and build
A technical advisor remeasures and confirms plans in your home, then production runs in our Bayswater factory.
6 to 8 weeks
05
Installation
Our own installers fit the kitchen with trades sequenced around them. Our service team stays available afterwards.
Come and see
Three showrooms across Melbourne
Kitchens are hard to judge from a screen. Open the drawers, handle the finishes and see how the storage really works. Walk in without an appointment.
Bayswater is where your cabinetry is made, so if you want to see the manufacturing side, that is the one to visit.
Recent work
Forty years of kitchens, and these are some of the latest
Every one designed for the room it went into and built in our own factory. Tap any photograph to see it full screen.
Hover to pause a row. Click any photograph to open it full screen, then use the arrow keys.
40 Years. 40 Homes. Up to $18,000 Back
Celebrating 40 Years with 40 Kitchens
To celebrate 40 years of Direct Kitchens, we are inviting up to 40 households to take part in our 40 for 40 Anniversary Program. Apply below for the opportunity to receive exclusive anniversary benefits.
Custom designed, custom madeEvery kitchen is drawn for your space and built in our own Bayswater factory.
Anniversary benefitsFrom $8,000 to $18,000 towards appliances, benchtops or cabinetry upgrades.
Every application is reviewedOur team looks at your project and calls you before confirming your place.
Your details stay with usMelbourne and Greater Melbourne
Thanks for applying for 40 for 40
A showroom consultant will call shortly to arrange your free design consultation. If you would rather not wait, call 1300 449 799.
All three showrooms are open six and seven days. You are welcome to drop in without an appointment.
Good questions
Questions people ask
Is the design consultation really free?
Yes. A designer comes to your home, measures the space, discusses what you want and prepares a design and price. There is no charge and no obligation to proceed.
How long does a kitchen take?
Production runs approximately six to eight weeks in our Bayswater factory once your design is confirmed and check-measured. Installation is scheduled after that, and your project manager gives you the dates in advance.
Do you handle the trades, or do I need to organise them?
We handle them. Rip-out, plumbing, electrical, plastering, carpentry, tiling, splashbacks and waste removal are all coordinated by us. You can choose which ones you want us to take on.
Where is the cabinetry made?
In our own factory at 1 Power Rd, Bayswater. It is also a showroom, so you are welcome to visit and see how your kitchen is put together.
Do you work in my area?
We service Melbourne and Greater Melbourne. If you are not sure whether you are in range, put your suburb in the form and we will tell you.
Is this just a discount?
No. You get the same custom design and the same cabinetry we have been making for forty years, drawn for your space and built in our own Bayswater factory. The anniversary benefit is a value on top of that, which you choose how to spend.
What are the anniversary benefits?
A benefit value you can put towards appliances, benchtops and splashbacks, or cabinetry upgrades. The amount is based on the value of your cabinetry, starting at $8,000 and going up to $18,000. Your designer confirms the exact figure on your itemised quote.
What happens after I apply?
Our team reviews your project and your plans, then calls you for a quick chat before confirming your place. If it is a fit, we book you in with a designer who visits your home, measures properly and prepares a design and price.
How do I know whether I am one of the first 40?
Apply using the form on this page. Places are limited to 40 households and are confirmed by our team after they have reviewed your project, so applying early helps. Your consultant will tell you where the count sits when they call.
What happens if the 40 places are taken?
Our current standard offer applies instead. Your consultant will tell you what is running at the time, so nobody who misses out is left with nothing.
Can I combine this with another offer?
No. The anniversary offer replaces our other current offers rather than stacking with them.
Forty years, one kitchen at a time
Still made by the same family, in the same city
If a new kitchen is something you have been putting off, this is a good year to start. The consultation costs nothing and gives you a real design and a real price to work from.
Offer conditions. The 40 for 40 Anniversary Program is limited to 40 confirmed households. Benefit values are tiered by the value of your cabinetry, from $8,000 at $35,000 of cabinetry up to $18,000 at $80,000 of cabinetry, and are confirmed on your itemised quote. Benefits may be applied to selected appliance, porcelain and stone, or cabinetry, finish and hardware packages. Applications are reviewed by Direct Kitchens and a place is confirmed only after that review. Valid only where the order is placed on presentation of the design and pricing. Available to new customers only. Cannot be used in conjunction with any other Direct Kitchens offer. Direct Kitchens services Melbourne and Greater Melbourne. Direct Kitchens reserves the right to withdraw or amend this offer at any time.
Made to measure
Forty years of doing it the same way
Fitted around what you own
Walked through, drawer by drawer
The finished result
Made for gathering